What is the newest way of bank marketing?i am researching for all new and creative ideas. | |
Some have offered $100 or more if you'll sign up for a checking account. Others are beefing up rewards programs that encourage you to make more transactions. They've moved beyond the days of toasters
Big banks are promoting their stability and security, while smaller banks are marketing the very fact that they're not the big banks. On every level, promotions abound
In targeted mailings, Chase Bank has been offering a $125 bonus for opening a new checking account. Bank of America and Citibank offered $100 bonuses over the summer
Rewards programs are one way to ensure customers stay around longer and do more banking, Companies like Chase and Capital One Bank use rewards to encourage customers to use their debit card, pay bills online, and take advantage of other features
In conclusion:
Rewards.
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